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Dress & Attire and Invitations in Watertown, MA,
(800) 831-8697
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4.8 out of 5
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  • 917 Reviews


    Ennt E.

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    5 out of 5
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  • What a fantastic day!! Wedding dress shopping with my daughter at Vows was unbelievable!! Morgan, our consultant, was patient, professional, and knowledgeable. I would recommend Vows to any person looking for a wedding gown!!

    Erica A.

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    5 out of 5
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  • Amazing. Sara was fantastic! We had such a wonderful experience. She was super involved and knew exactly what to pull. I ended up picking something completely opposite of what I envisioned but it’s PERFECT. Everything was run so perfectly would 100% recommend.

    Janelle A.

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    5 out of 5
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  • I had gone to another bridal shop and had a terrible experience. I then made an appointment at Vows off a whim and had the best experience! I felt like a true bride and enjoyed every moment. Rita was amazing, so kind, so patient and really helped me find my dream dress! 10/10 would recommend to everyone!

    Meghan K.

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    5 out of 5
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  • I cannot recommend Vows or my consultant, Krystal H., enough. Krystal greeted us at the door and was extremely welcoming. After getting settled in she directed us right to the dresses and wasted no time. I gave her an idea of what I was looking for and she ran with it (extremely helpful to the consultants if you create your wishlist on their website prior to the appointment!!). Krystal made me feel comfortable and confident because she was able to describe exactly what I was feeling in each dress when I couldn’t explain it myself. I was sold 2 dresses in (no joke!). She completed the look by adding a veil allowing me to get the full feel, and made sure to clip both sides so I could see exactly how the dress would fit. If you plan on visiting Vows (which I highly recommend you do), request Krystal H. She’s extremely helpful and talented.

    Taylor C.

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    5 out of 5
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  • Amazing staff that are friendly, patient, and willing to help. My experience required a little more work with shipping in a dress from a designer, and the staff went above and beyond to make it happen. I had an amazing day and an amazing experience! 10/10 recommend!

    Micayla C.

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    5 out of 5
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  • Shopping at VOWs was the best! Sara, my stylist, was incredible! She was so sweet and made me feel so at ease and really listened to my vision and made it come to life!! She is incredible! I couldn't be more grateful to have met her and gone into VOWs to find my dream gown!! The other stylists were so helpful too, walking by they were so sweet commenting on each dress I had on and the girls at the front counter were so nice when it was time to place the order for my dress! 10/10 experience, if you're a bride looking for your dream dress... look no further! :)

    Katie

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    5 out of 5
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  • Olivia was the stylist I worked with - I could not recommend her more! Vows was the first place I went to try on dresses and it was an exceptional experience! I was made to feel very special, even amidst all the COVID restrictions. My mom and I were allowed to browse the floor of the showroom (this was the only bridal store that allowed us to do that and we went to three different locations). Good thing we were able to look at the inventory ourselves, as that is how I found my dream dress! Working with Olivia was the highlight of the visit. I ended up needed to return to VOWs to try on a few more dresses just to confirm and then again for measurements and Olivia was so accommodating and truly cared about me getting the dress I loved. She gave me more insight than any other stylist I worked with elsewhere. Her parents started the shop 28 years ago and it is clearly in great hands with her care and professionalism! SHE made the appointment everything I hoped it would be!

    Janet

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    5 out of 5
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  • I had a great shopping experience at Vows and ultimately found my dress there! I never felt rushed and there's a great selection of gowns. They were professional and friendly. Can't recommend them enough!

    Jayme S.

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    5 out of 5
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  • Rita was great!! Not only did she help me pick out all the styles I liked, but she went a step further by having me try on dresses that were a little different. I am so glad she did because that last dress she had me try on was the one!! I enjoyed the whole experience from start to finish.

    Mariah G.

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    5 out of 5
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  • Vows was an absolute dream of an experience finding my wedding dress! Sara was so incredibly helpful, kind and patient as I tried on so many dresses to really hone in on finding the one I loved most. The whole staff was very welcoming and there is such a beautiful selection of gowns. I loved how I could see my gown in both evening and natural lighting settings in the store. HIGHLY recommend to anyone in New England area-well worth the travel for such an intimate and fun experience!!

    Jamie

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    5 out of 5
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  • VOWS had a great rating online and as soon as I checked out their dresses on their website I knew I had to make an appointment. I love how I was able to make a wishlist prior to my appointment and have my stylist (Rita, who was a doll!!) pick whichever ones of those I wanted immediately upon entering the store. And I will add the store is beautiful and bright and had a very welcoming vibe! It didn't take Rita long to learn the things I liked and didn't like about each dress. And within an hour she had pulled a dress that incorporated everything I loved from each of the previous dresses. I knew IMMEDIATELY this was my dream dress, and so did my (max allowed) 3 guests. VOWS also made me feel very safe with COVID restrictions (3 guests max, temperature reading upon arrival with immediate hand sanitizing to follow). I had a great experience, am over the moon with my dream dress, and would recommend every engaged person to visit!!

    I K

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    5 out of 5
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  • Loved every minute of my experience there. Louisa was flawless, she listened to what it was that I wanted and only showed me dresses in my price range.

    Heather M.

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    5 out of 5
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  • I’ve always wanted to go to Vows to find my perfect dress since I’ve heard of their store, now that it’s happened I’m so happy I found my dream dress. Rita was so nice and helpful! Everything about this experience was exceptional

    Sophia A.

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    5 out of 5
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  • Krystal was incredible! She saw my wishlist and then immediately took us on the floor to touch and look at the dresses. Super helpful and friendly. I felt super lucky to have her help me find my dress.

    Kelly C.

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    5 out of 5
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  • I was feeling burnt out after a frustrating experience with David's Bridal. A friend recommended going to VOWS and I'm so glad I did! They had the perfect dress, a great selection, and were inclusive of sizes for mid-size brides. I have already recommended them to friends! Note that the overall lead time for the dress is about 4-6 months to arrive and 2-3 months for alterations (done elsewhere) so be sure to start shopping early!
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