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Dress & Attire in San Diego, CA,
(619) 501-1700
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4.8 out of 5
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  • 76 Reviews


    Kelly Kear

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    5 out of 5
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  • The boutique is beautifully designed with private rooms, marble floors and a stunning photo op wall. They have a great selection of dresses, which is organized and easy to navigate. Brittany was my stylist and made my shopping experience fun and easy! She selected great options for me to try on and asked me thoughtful questions to help me narrow down my selection. I went back for my second visit this past weekend and said yes to the dress! I wanted to make a few customized changes to the dress, which their seamstress will be able to accommodate (for an additional charge). I highly recommend The White Flower and Brittany!

    Alicemholmes

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    5 out of 5
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  • Mary was a dream to work with! So patient and did an amazing job on my wedding dress alterations and bustle! I would recommend coming to Mary to anyone looking for wedding dress alterations ⭐️ She is simply the best!

    Rosie La Puma

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    5 out of 5
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  • I worked with Kali she was absolutely wonderful to work with! Perfect balance of letting me guide the process and providing us with her knowledge and expertise on everything from style to timeline to what would be possible with alternations. So many fairy-tale options to chose from!

    Martha Arcellana

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    5 out of 5
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  • My dress was better than I could have imagined! Everyone I worked with at the store made the entire process so enjoyable, and my dress looked and felt amazing on my wedding day. Thank you for making my experience so enjoyable!!

    Madeleine

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    5 out of 5
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  • The first bridal store I've ever been too and the experience could not have been better!! Courtney was amazing! She made me feel so comfortable and made the appointment super fun. They really know what they're doing and can help the most indecisive bride-to-be to find her style. I came here with 4 of my friends and also brought along champagne with me for the girls. The White Flower provided us with waters and a plate of cookies. I got to try on 10 different dresses during my appointment, all within my price range, but I never felt pressured to buy anything. It almost felt like Courtney was just part of our group and was having as much fun as us (but with a ton of more knowledge about the dresses of course). I would DEFINITELY recommend The White Flower!! If you haven't been here yet, make an appointment NOW! :)

    Valerie

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    5 out of 5
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  • From the minute I started looking at gowns, I was drawn to Essense of Australia because of the detail on their gowns and their price point. My sister had found her gown at White Flower a year earlier and had a good experience, and the boutique carries Essense so I scheduled an appointment to go during a trunk show. It was 11 months before my wedding and I had no expectation of finding my gown that day, but I absolutely did. All the consultants at White Flower are lovely! They are attentive, and helpful but absolutely know when to step back and let you work through your own thoughts and emotions on each dress. The boutique itself is cute, intimate and very comfortable. The consultants stayed in touch with me throughout the process and I never had a problem scheduling an appointment when it was convenient for me to get down there. I wasn't sure if I wanted a veil but the first one that I tried on was perfect, plain and long to complement and compete against the dress. I received... Read more

    Juli

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    5 out of 5
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  • I was suggested this shop by my future sister in law, who tried on gowns here when she was getting married and she loved the experience. So I made an appointment, which was pretty easy with a quick phone call. I got a text confirmation and they even offered me a later time that had opened up, which was really sweet but didn't work with our schedule. The girl who helped us, was wonderful and asked what I was looking for and helped pick out some that were within what I was looking for, and a few just for fun. I tried on all the gowns as we're surprised on how much I loved all of them! Even the "for fun" options were awesome, I felt like she really understood what I was looking for and would like! She wasn't pushy about anything and really wanted to make sure I loved my dress! Soon after I got a sweet handwritten card from her in the mail, which got me even more excited about my dress. I sent a few emails back and forth with the shop about when my dress would arrive for me to try ... Read more

    Devon

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    5 out of 5
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  • I really can't emphasize enough how amazing this place is. It was EXACTLY what I was looking for in terms of wedding dress shopping. The girls that work there are the best, extremely knowledgeable, and actually listen to what you like, what you don't like, and your budget. Plus they have their own alterations branch so you have everything you need through them. I was able to create a customized Essence of Australia gown that was unique and absolutely blew my guests (and now-husband) away! I have recommended the White Flower to several people already and will continue to do so. Thank you SO much White Flower!!!

    Coree

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    5 out of 5
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  • I can not stress enough how amazing this place is! I literally just want to hang out there will all the employees. They are all amazing and made me feel like a queen! I had Courtney and Natalie as my bridal consultants and they made me feel comfortable from the beginning. I even said yes to a two piece dress which I never thought in the world I would buy a corset and skirt. But I put it on and never wanted to take it off. When I went back to buy the dress I put it back on and hung out (dancing) in the dress for almost an hour!! This boutique is the cutest place ever and so big and open which makes it easier to feel comfortable and not overwhelming. Do yourself a favor and visit this bridal boutique!!! :)

    Amber

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    5 out of 5
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  • I had an issue with having to last minute look for a dress since alterations from another bridal shop had ruined my wedding dress. I went to the sample sale here and I can't even explain how helpful my stylist Katie was. My wedding is in less than 2 months and she was extremely helpful in getting a feel for what I was looking for. I didn't end up choosing a dress here but the service was so above and beyond that I still felt like it was worth mentioning how much I appreciated their service. If I had more time, I would've definitely looked at their non sample dresses and probably would've found something since they had such a large variety of unique dresses.

    Kristen

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    5 out of 5
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  • I am so happy that I came here to search for my wedding dress! Every single employee here has treated me so well and made me feel special! My dress was perfect, and they gave me the trunk show price even though it was the following weekend! Such a great experience! I would recommend using their in house alterations - another amazing experience!

    Priscilla

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    5 out of 5
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  • I went to several different types of boutiques and chains while shopping. What I loved about White Flower: 1.) The store itself is super cute and comfortable (actually makes a huge difference). 2.) Most of their dresses were not within my budget, but there were still PLENTY to try on and look at. There was a huge selection for all different styles. and, probably the most important... 3.) Brittany, my consultant, was so friendly and professional. She was never pushy about buying a dress, and we tried on as many dresses as I needed to. She even recommended that I could come back if I needed to (I found my dress at the second appointment). I really appreciated how open and non-pressuring she was. The wedding dress shopping process can be stressful because it's a big decision, and is often a huge part of your budget. I felt that White Flower really understood that, so it was a relief to not be pressured or rushed into making a decision.

    Malou

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    5 out of 5
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  • Last year I booked an hour-long appointment during The White Flower Bridal sample sale about two weeks in advance. Over the phone they informed me of the sizes of the sample dresses they have in stock and asked me what my budget was to make sure that I would be able to find a dress that would fit me and my budget. There were two other appointments going on at the same time, but the space was large enough for each group to have its own space. I brought along three friends to my appointment where we selected five dresses with my consultant, Stacey's, help. Stacey listened to what I liked and didn't like and observed my reaction to each dress. We took photos of all the dresses I tried on, which helped me to find a dress that had all the elements that I liked about the dresses I tried on. I had so much fun trying on dresses in a beautiful and relaxed atmosphere and found a gorgeous dress at a great price. Since I purchased my dress far in advance I had it stored with White Flower for s... Read more

    Alex H

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    4.4 out of 5
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  • I had an overall good experience with White Flower. I shopped at 4 different stores between LA area and San Diego and bought my dress here. My consultant, Kali, was lovely and helpful. Mary and her team completed beautiful alterations. Dresses and alterations are moderately-high priced, but in my opinion, super high quality. Room for improvement: I had requested custom beading (actually removing beading from the original design) and it took a month and many emails to get the final order /invoice confirmed. Then they forgot to charge tax on the custom beading and included it on my final invoice without a line item for it. So I was a little surprised by the extra cost. When scheduling alterations they ask for 6-8 weeks before the wedding date but then didn't have availability for me until 6 weeks. Better communication with the designer and estimated shipping date could have meant for better scheduling on the alterations appointment, especially since I had to work around my normal work... Read more

    Molly

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    4.8 out of 5
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  • I ended up buying my dress at a sample sale here. They have a beautiful inventory.
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