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Dress & Attire in Newtown, CT,
(203) 426-4378
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4.8 out of 5
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  • 169 Reviews


    Julia T.

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    5 out of 5
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  • My family and I had a wonderful time shopping for my wedding gown here. All of the staff, including the owner and daughter were extremely warm, inviting and attentive. They helped me to find the dress of my dreams and I cannot be happier. They were easy going and really helped us to feel welcome in the shop. I highly recommend for any bride looking for a really personal and easy going experience and somewhere that really cares about you as a bride. I'm so thankful I chose them and I look forward to continuing to work with them as I come back for fittings leading up to my special day! I feel confident in my choice and I know I will look amazing on my day thanks to these women.

    Stephanie R.

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    5 out of 5
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  • I said yes to the dress! Thank you Jessica, and everyone else who helped me pick out my perfect dress! You can tell it is a family run business, which is such a great environment in what could be an uncomfortable situation! Everything exceeded my expectations! Can’t wait to come back for MOB,MOG, bridesmaids and flower girl dress!

    Jessica M.

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    5 out of 5
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  • The moment we walked into Julie Allen Bridals I knew it was the place I would find my dress. There was an overwhelming feeling of comfort and calmness that made us feel so welcomed. My consultant Jessica was extremely upbeat and friendly from the second I met her. She was very attentive and made sure she understood exactly what I was looking for (style and budget wise) before putting me into any gowns. Jessica also made it a point that my opinion be heard before my family's, which really helped me express my true feelings about each dress I tried on. I am extremely grateful for her patience and kindness. She made me feel like the most important person in the shop that day and helped me find my dream dress. I never felt rushed or pushed, even when the ladies, including the owner Melanie, stayed past closing time so a few of my bridesmaids could browse/try-on dresses. I can not wait for my dress to come in and to continue working with them! I would highly recommend making an appointment.... Read more

    Carol K.

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    5 out of 5
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  • My entire experience at Julie Allen was perfect from start to finish! With the COVID pandemic happening, I shopped alone, which I expected to be a saddening experience. Everyone was so welcoming, optimistic, and patient. They got to know me and asked a lot of questions to discover my vision. They made me feel special, valued, and excited to go with me on the journey to find my dress. I couldn’t be happier! They helped me to find a dress that makes me feel like a queen and is better than I ever expected to find. THANK YOU!

    Megan C.

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    5 out of 5
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  • To be honest, I was kind of dreading wedding dress shopping, I always feel awkward, but Julie Allen Bridal made this experience an absolute dream for me! The staff are so accommodating, kind, and knew EXACTLY what to find me! And the whole "when you know, you know" with finding the right dress, I never thought that would happen for me, but as soon as Lauren brought me *my* dress, I just knew!! I have never felt so beautiful, and I seriously can't wait for the first fitting!

    Sarah K.

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    5 out of 5
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  • I was excited to get my dress here because my mom and my sister both purchased their wedding dress at this shop. I showed the consultant a few photos of styles I had in mind, and the first dress she brought me ended up being the one! Such a fun experience and I was treated like family the whole way.

    Leah

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    5 out of 5
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  • I wasn’t sure what I wanted and I left it up to the experts and I’m so glad I did!

    Dominique C.

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    5 out of 5
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  • The staff at Julie Allen Bridal is AAAHHHMAZING!!! I can't thank them enough for all their help with finding me and my mother in law dresses. I'd gone to several other stores before coming across their shop and later learning my mother in law had purchased her gown from Miss Allen 35 years before. Every other bridal store pretty much disregarded me or offered me little to no help and I was getting discouraged. I wasn't the average customer - I wanted a specific type of gown / look and it had to be black! Not to mention we had time constraints to make our Halloween 2020 wedding date. They were able to give me multiple choices that fit my budget and worked to find something I was over the moon for. They truly went above and beyond to find something I absolutely loved and were generous enough to wave the rush fee for me which is incredibly generous considering they're a small shop that went through months of closure because of the virus. They really care about the customers and it shows.... Read more

    Kimberly R.

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    5 out of 5
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  • Jessica was AMAZING! She heard everything that I was saying and assured me that I wasn’t being difficult and in the end, I said yes to the dress!! I would recommend everyone and anyone to go there! They made me feel like a was a celebrity!

    Kaitlyn

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    5 out of 5
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  • I cannot thank Julie Allen Bridals enough for helping me find my dream dress! While I was looking for dresses, I found Rebecca Ingram's design ”Kaitlyn” I fell in love with it and had to try it on. When I found out Julie Allen Bridal carried the dress, I knew I had to go and try it on. It was the first dress I tried on, and instantly I knew! Going forward with fittings, everyone was amazing and knowledgeable. When the pandemic hit, they called to ensure that my dress would be safe until I was able to pick it up. After three date changes, I finally got to wear my dream dress on October 10th. Thank you, thank you, thank you!

    Leanna S.

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    5 out of 5
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  • Julie Allen bridal is an amazing place to find your wedding gown! All of the staff is very friendly and knowledgeable on wedding dresses. I explained briefly what I was looking for and after trying on a few dresses, my consultant found the perfect dress for me! I also tried on many veils and found one that matched my dress perfectly. When it came time for my dress fitting their on site seamstress did a beautiful job. Julie Allen bridal has gorgeous gowns, and bridesmaid dresses. They also have dresses to fit many price ranges. You will feel like family when you go there! Thank you Julie Allen Bridal for making my wedding dress shopping experience one I will never forget!

    Kathryn B.

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    5 out of 5
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  • I started looking for a dress about a month ago, I went to 2 smaller shops and had no luck. I was honestly feeling that i wasn't going to find my dress at all. A close friend recommended Julie Allen. Even though it was a 95 minute drive, i took her advice and thank god I did. I felt at ease the second i walked in. The store had several different styles displayed and it was clear they had an extensive inventory. The owner, Melanie, took the time to sit down, talk to me and get an idea of what i was looking for. I felt EXTREMELY comfortable with her. The first dress I tried on was my dress, I think i knew it the second i put it on but still tried a few others. I liked that the sample sizes were not way to small or way to large, to me it gave a much better feeling of the dress was like. The rooms to try on dresses was large enough to see the dress in full, but i still walked my favorites to the main area, and even outside the building to be absolutely sure i liked the ... Read more

    Marikate

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    5 out of 5
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  • The bridal shop, employees and owner were wonderful! I showed my consultant dressed I was interested in and they went and pulled all the possibilities for me (while keeping in mind my budget). I felt extremely comfortable and welcomed. Julie Allen Bridal is extremely accommodating and do whatever possible to make the bride as well as the wedding party happy! I cant wait to go back with my bridesmaids to get their dresses!

    Abby F.

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    1.6 out of 5
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  • I was excited to visit Julie Allen as it is well reviewed. I was not at all impressed with my visit and almost walked out a few minutes in. It was my second time trying on dresses, and I was so excited to try on some new styles. We were rushed into a fitting room despite being one of two people there (just my mom and I). Our consultant never introduced herself, and barely asked what I was looking for. When I tried to explain and show pictures, she wasn’t listening to what I was telling her. Instead, she pulled dresses apparently randomly. We weren’t even given a chance to browse the racks ourselves. She told me to undress as my mom was sitting in the room with me and seemed flustered when I said I wasn’t comfortable with that. When my mom stepped out, she began browsing the racks and pulling dresses she thought I’d like. The consultant wasn’t listening to my feedback on any of the dresses I tried on as I explained what I liked and didn’t like (everyone just told me I looked... Read more

    Hannah T.

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    4.8 out of 5
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  • Not only did I get my dress from Julie Allen but all 6 of my bridesmaids and my mom got their dresses from there at well! From my own bridal fitting, the employees made sure I was comfortable and truly listened to the style dress I was looking for. Jen was absolutely amazing and found the dress of my dreams! My bridesmaids loved their experience as they were able to look through all of the different styles and try on as many as they wanted! My mom’s experience was the same. Throughout these crazy times of covid, Julie Allen has been nothing but reassuring and accommodating to make these bridal milestones amazing!
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